MRSMS Text Message Marketing

SMS or short message service is also referred to as Text messaging. Cellular phones that are equipped to handle text messaging and instant messenger clients for computers can receive brief messages (160 characters) that contain information from friends, clients and businesses marketing their products.

WHOSE MESSAGE IS IN YOUR CUSTOMERS HAND-YOURS OR YOUR COMPETITORS?

SMS has firmly planted its roots in the world and the US is waking up to its call. Explore the opportunity that presents itself to you now before your competitors do.

MRSMS offers significant advantages:

• Incredibly easy to use
• Time Management benefits
• Builds and grows your Database
• Allows customers to set their own preferences
• Reduces operating costs
• Improves customer satisfaction
• Improves customer retention
• Increases brand awareness and loyalty
• Drives new revenue
• Extremely cost effective

With MRSMS you don't just send a message. You improve customer satisfaction, reduce inbound calls, improve revenue and reduce your customer service costs. MRSMS gives you the power to keep in touch, and the ability to acquire, grow and retain more of your valuable customers!

MRSMS proprietary Software offers a level of database management that is unsurpassed in the industry. You can now have a targeted message delivered instantly (or on a specific date and time-well in advance) to your customers cell phone, and receive a response by text message or phone call all in real time to any campaign you wish to run.

• Customer Loyalty and VIP Text Program
• MRSMLS Mobile Real Estate Listing Service
• Billing reminders
• Appointment reminders
• Prescription reminders
• Surveys
• Contests
• Downloads

1 Trillion Texts Sent Worldwide in 2005

In the UK, text message data is published monthly - 2006 was another record year with almost 42 BILLION messages, an increase of 30% over 2005.

U.S. Data is collated semi-annually by the Cellular Telecommunications & Internet Association (CTIA) and published 90 days after the end of the period. The actual figure from the last survey was 9.8 billion text messages were sent in December 2005.

* Cellular Telecommunications & Internet Association
** Mobile Marketing Association

According to CITA, as of January 25, 2008 there are approximately 253,518,538 current wireless subscribers in the United States.

According to a recent Wall Street Journal article, 4.7 billion text messages were sent in December 2007 in the United States.

As reported on the Information Week.com website, Jul 24, 2007, Verizon Wireless Subscribers Send 10 Billion SMS messages In June

The average time Americans spend checking their email is about 20 minutes. The average cell phone is turned on for 12 hours.

While email "open rates" are 20% to 40%, SMS "open rates" are above 90%. The benefits of getting your message out on a text marketing campaign are obvious.

We at Marketing Response Short Message Service (MRSMS) are mobile strategists, providing SMS marketing strategy solutions. We develop ideas to engage and interact with consumers on behalf of consumer brands, using 'best-in-class' technology partners. MRSMS literally puts your message into the hands of your customers by providing instant communications with your customers through your text message to their cell phone.

In today's unpredictable world, companies need a quick, reliable and easy way to notify and market to highly targeted customers about important information. MRSMS delivers a solution that gives companies the power to easily deliver simultaneous real-time notifications to millions of people located anywhere in the world by text message.

Customers can be notified instantly or ahead of time about a variety of things such as Billing or Appointment Reminders, Customer Loyalty Programs, Mobile Real Estate Listing Services, Surveys, Contests or Downloads. MRSMS makes it incredibly fast, easy and cost effective to send messages that connect with your customers anytime, anywhere, any place.

"Eighty-one percent of consumers under 35 years old consider SMS a valuable way to communicate with their suppliers. However, aside from the telcos, less than 2% of organizations use SMS to connect with their customers." - Genesys Telecommunications Laboratories

Robust, scalable services

Marketing Response Solutions links-up to the largest and most technically sophisticated aggregators in the world: mBlox and MXTelecom. These relationships give us access to the best delivery rates and mobile integration packages available in the industry with extremely competitive pricing. Our aggregators provide cutting edge technology, and are pioneers in the wireless space.

This is the same reliable platform used by the BBC, Deal or No Deal, American Idol and other high volume campaigns.

Additionally, MRS servers are managed by dedicated mission critical hosting experts Rackspace. Their "Zero Downtime network" guarantees 100% network uptime for your mobile campaigns.

Bulk SMS is a valuable tool for interacting with either established or potential customers: send discount vouchers, updates, or upcoming event alerts.

MRS can send text messages on all participating US networks (AT&T, T-Mobile, Verizon, Alltel, Sprint/Nextel, Virgin, Cellular One). The service is fast, reliable, and easy to use: text messages are sent within seconds of reaching the SMS gateway.

Ask about our aggressive pricing schedule for large volume senders. Call us to discuss how we can put a bulk message program in place for your business.

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